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Animation and video editing


Hey! What? was employed to produce this energetic and engaging video and animation to promote the concept of the event. The brand was produced by fellow Bristol agency Maya.

During the competition, participants engage in a thrilling race throughout the vibrant cityscape of Hong Kong. To enhance their experience, they utilise the specially designed District App, which enables them to compete against numerous other teams, conquer various checkpoints, and take on exciting challenges along the way.

Hey! What? was entrusted with crafting a high-energy video that effectively communicated the essence of the event, capturing the same excitement one would feel on the actual race day. To achieve this, we blended lively animation, punchy editing techniques, and an impactful soundtrack that immediately grabs the viewers' attention.


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