Brand, design, packaging, instore graphics, animation - Oowee Diner and Oowee Vegan
We fell in love with the brand created for Oowee by Hey! What?. It has been key to our success and keeps evolving as we do. It has become iconic for our customers.
CREATING AN ICONIC FOOD BRAND
Hey! What? has been along for the Oowee ride since its inception having being tasked with creating a distinct brand identity and visual language that is reminiscent of a classic American style diner.
The brand gained instant traction with its audience and has since developed a cult-like following throughout Bristol and it's expansion into London and beyond.
THE ORIGINAL OOWEE DINER
Before Oowee Vegan, the Oowee brand launched as a meat based fast food diner on North Street in Bristol. The restaurant still exists to this day but Oowee is now much more focused on its efforts in the vegan marketplace.
Hey! What? was also responsible for the branding and design of this original store.