ROYAL PARKS HALF MARATHON
Animation, Video Editing, Unreal Engine
FOUR ROYAL PARKS, 16,000 RUNNERS, ONE EPIC VIDEO
The Royal Half Parks marathon is an annual event that started in 2008, and is one of the most prestigious events on the London sporting calendar.
The race sees competitors sweating their way past many of London's historic landmarks, as well as through four of the eight Royal Parks; the only event of its kind with this claim.
Hey! What? won the tender to produce their route reveal video, which gave viewers a sneak peek into the 2023 course. We combined quick paced video editing, After Effects animation and we utilised the Unreal Engine to generate 3D flyovers over London.
The Royal Parks team were thrilled with the finished results and we were honoured to play our small part in this magnificent event.
We basically work for the Royal family now right?? ;)
The team at Hey! What? nailed our 2023 route reveal video animation project.
From our first meeting they interrogated our brief and asked the right questions to drive the creative forward. Amy, Hamish and the team were a pleasure to work with, hitting deadlines, providing timely updates and ultimately executing a high-energy, visually stunning video that excited and engaged our audience whilst brilliantly showcasing our new brand. Would jump at the chance of working with them again!
Senior Marketing Manager
Royal Parks Half Marathon